The 4F brand, specializing in the production of sports clothing and accessories, opened a store in MMG Centers Ciechanów, which belongs to the portfolio of nine shopping centers of Master Management Group. The 4F premises with an area of 210 sq. m. is located on the ground floor of the shopping mall, at the main entrance from the car park to the arcade.
‘We make every effort to offer our customers better and better solutions not only at the product level, but also at the store's image and design level. The newly opened 4F store in MMG Centers Ciechanów offers visitors a pleasant shopping experience in a modern sales space. The 4F and children's 4F Junior collections will be presented on the area of 210 sq.m. The collection has been arranged according to the following lines: sportstyle, running and fitness, so that customers can find the products they are looking for even easier’ - says Małgorzata Gabryś, OTCF Investment and Development Director.
‘The sports equipment, accessories, articles market in Poland is still developing dynamically, which is evidenced by the fashion for a healthy lifestyle, including sports and recreation, present among Poles. Interesting design and functionality are the most desirable features of sports articles’, says Anna Polak, Head of Leasing Department at Master Management Group. ‘Such products are offered by the 4F brand, which is why we are pleased that thanks to a wider range of sports clothing and accessories we will acquire a new group of customers.’
4F brand has over 200 stores in Poland. It operates in 36 countires, in 4 continents having well – developed selling chain. 4F products are available in more than 400 multibrand stores. In 2008 4F started cooperation with the Polish Olympic Committee, and since then it now dresses 7 national representations - teams of Poland, Serbia, Croatia, Latvia, Greece, Macedonia and Slovakia. The brand has already dressed athletes for Summer and Winter Olympic Games in Vancouver, London, Sochi, Rio de Janeiro, PyeongChang and the works on Tokyo 2020 are already in progress.